Matías Elichabehere - Rhum Art direction and animation.
Music video and posters for Matías Elichabehere, a young french producer and singer, his music is sweet and catchy."Rhum" is a song about jellyfish, rum and drunkenness. I interpreted this project with metaphorical blurry images.
Each clip has been printed and scanned in order to keep the image naturally vaporous and granular. Then I animated the prints on computer to give life with foam effects, and gelatinous moves.